Melbourne social media content and videography: Reels and carousels that actually feel like you, content people stop for, remember, and act on. Not rigid. Not forgettable. Yours.
I'll be in touch personally within one business day. Let's make something good.
Brands I've created content for
AY Creations started with my own face on camera. I built a personal brand on Instagram and TikTok from scratch, and learned firsthand, as a Melbourne content creator and videographer, exactly how you grow a business on social.
Now I bring that same playbook to other brands: the hooks, the storytelling, the things that make people stop and trust you. I've done it myself, and I've got the results to prove it.
See my personal brand on Instagram ↗Since February 2026 I've run UmamiPapi's content end-to-end. This includes concepting, shooting and editing founder-led reels, from behind-the-scenes in the kitchen to the story of their Coles launch. Consistent weekly content that turned their story into real reach.
Most of the brands I create for are ecommerce and product brands, food and drink labels, and health and wellness businesses across Melbourne, plus founders building a personal brand.
You'd rather feel real and personal than polished and forgettable.
You know people buy from people, and you're up for showing up.
You want content that actually performs on the feed, not just sits on a website.
You'd rather deal with the creator directly than a faceless agency chain.
Anything not covered here? Just ask when you enquire, no question is too small.
Enquire now →It depends on scope, a one-off shoot, a monthly retainer and a founder-brand build are all priced differently. Tell me what you're after when you enquire and I'll send through clear options. No surprise invoices, ever.
I'm Melbourne-based and shoot right across metropolitan Melbourne as standard: the CBD and inner suburbs, the east and south-east, the north, and out west. For the right project I'll travel further, just mention the location when you enquire.
Finished, ready-to-post content, edited and colour-graded video, photos, and short-form cut for Reels, TikTok and Shorts. Captioned and exported in the formats you need. You hit publish, that's it.
Only if you want to. Founder-led content is optional, some brands want the founder front and centre, others want product, team or lifestyle. And if you do want to be on camera but feel nervous, that's exactly what I help with.
You'll get a clear timeline locked in before we start, so you always know when content lands. I plan my shoots and edits weeks ahead, which means your content gets real attention and a proper edit, not a rushed turnaround.
Both. Plenty of brands start with a one-off campaign and move to a monthly retainer once they see how it performs, but there's zero obligation to. Start wherever makes sense for you.
Tell me about your brand and what you want to be known for. I'll come back to you personally, no pushy sales call, just a real chat about what we could make.
I'll be in touch personally within one business day. Let's make something good.
